{"id":16958,"date":"2026-04-19T19:09:15","date_gmt":"2026-04-19T14:09:15","guid":{"rendered":"https:\/\/mbt.mv\/?p=16958"},"modified":"2026-04-20T19:21:57","modified_gmt":"2026-04-20T14:21:57","slug":"sto-launches-one-day-more-breakfast-range-in-the-maldives","status":"publish","type":"post","link":"https:\/\/mbt.mv\/?p=16958","title":{"rendered":"STO Launches One Day More Breakfast Range in the Maldives"},"content":{"rendered":"<p>State Trading Organization&#8217;s (STO) General Trading has officially launched the One Day More range in the Maldivian market. Sales of the new product line began on April 19, at STO People&#8217;s Choice.<\/p>\n<h2>A European Brand Arrives in Mal\u00e9<\/h2>\n<figure id=\"attachment_16960\" aria-describedby=\"caption-attachment-16960\" style=\"width: 749px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-large wp-image-16960\" src=\"https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.18-1024x576.jpeg\" alt=\"\" width=\"749\" height=\"421\" srcset=\"https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.18-1024x576.jpeg 1024w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.18-300x169.jpeg 300w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.18-768x432.jpeg 768w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.18-1536x864.jpeg 1536w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.18-150x84.jpeg 150w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.18-450x253.jpeg 450w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.18-1200x675.jpeg 1200w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.18.jpeg 1600w\" sizes=\"(max-width: 749px) 100vw, 749px\" \/><figcaption id=\"caption-attachment-16960\" class=\"wp-caption-text\">CEO of Heat Gym and well-known fitness instructor Aishath Shifana Wajeeh graced a special ceremony at STO People&#8217;s Choice to launch the One More Day range of products | Photo: STO<\/figcaption><\/figure>\n<p>A special ceremony at STO People&#8217;s Choice marked the launch. Aishath Shifana Wajeeh, CEO of Heat Gym and a well-known fitness instructor, graced the event as guest of honour. Moroever, Shifana spoke about the health benefits the products offer to daily consumers.<\/p>\n<p>The European brand positions itself as a healthy, natural, and premium breakfast choice. The launch fills a clear gap in the local market for nutrition-focused breakfast options.<\/p>\n<h2>What the Range Offers<\/h2>\n<figure id=\"attachment_16961\" aria-describedby=\"caption-attachment-16961\" style=\"width: 682px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-large wp-image-16961\" src=\"https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.15-682x1024.jpeg\" alt=\"\" width=\"682\" height=\"1024\" srcset=\"https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.15-682x1024.jpeg 682w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.15-200x300.jpeg 200w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.15-768x1153.jpeg 768w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.15-1023x1536.jpeg 1023w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.15-150x225.jpeg 150w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.15-450x675.jpeg 450w, https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.15.jpeg 1066w\" sizes=\"(max-width: 682px) 100vw, 682px\" \/><figcaption id=\"caption-attachment-16961\" class=\"wp-caption-text\">Photo: STO<\/figcaption><\/figure>\n<p>The One Day More range covers a broad set of breakfast staples. Specifically, it includes granola, muesli, oatmeal, porridge, and protein-enriched cereals. Although the products target breakfast occasions, they also work as snacks or meal additions throughout the day.<\/p>\n<p>Furthermore, the range suits health-conscious consumers who want convenient, nutrient-dense options. For busy professionals and fitness enthusiasts alike, the line offers practical daily fix.<\/p>\n<h2>Two-Week Launch Promotion<\/h2>\n<p>STO General Trading has also rolled out a special promotional campaign to mark the launch. During the two-week promotion, customers can enjoy exclusive discounts on every item in the One Day More range. Shoppers can have a clear window to try the new products at a lower entry price.<\/p>\n<h2>Where to Buy<\/h2>\n<p>Customers can now find the full One Day More range at STO People&#8217;s Choice outlets in Mal\u00e9 and Hulhumal\u00e9 Phase 1. Both locations stock the complete product lineup from day one.<\/p>\n<h2>The Bigger Picture<\/h2>\n<p>The launch reflects STO General Trading&#8217;s wider push to diversify its retail portfolio and bring internationally recognized brands to Maldivian shelves. In addition, it signals growing demand for healthier breakfast choices among local consumers. As wellness trends continue to shape shopping habits, similar launches are likely to follow in the months ahead.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>State Trading Organization&#8217;s (STO) General Trading has officially launched the One Day More range in the Maldivian market. Sales of the new product line began on April 19, at STO People&#8217;s Choice. A European Brand Arrives in Mal\u00e9 A special ceremony at STO People&#8217;s Choice marked the launch. Aishath Shifana Wajeeh, CEO of Heat Gym<\/p>\n","protected":false},"author":4,"featured_media":16959,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2423,2975,2508,2464,2506],"tags":[278,873,2613,1982,1990,3454,1997],"class_list":{"0":"post-16958","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"category-health","9":"category-latest-news","10":"category-local-news","11":"category-top-stories-block","12":"tag-business-and-commerce","13":"tag-health-and-fitness","14":"tag-health-promotion","15":"tag-state-trading-organization","16":"tag-sto","17":"tag-sto-general-trading","18":"tag-sto-peoples-choice"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>STO Launches One Day More Breakfast Range in the Maldives - Maldives Business Times<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mbt.mv\/?p=16958\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"STO Launches One Day More Breakfast Range in the Maldives - Maldives Business Times\" \/>\n<meta property=\"og:description\" content=\"State Trading Organization&#8217;s (STO) General Trading has officially launched the One Day More range in the Maldivian market. Sales of the new product line began on April 19, at STO People&#8217;s Choice. A European Brand Arrives in Mal\u00e9 A special ceremony at STO People&#8217;s Choice marked the launch. Aishath Shifana Wajeeh, CEO of Heat Gym\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mbt.mv\/?p=16958\" \/>\n<meta property=\"og:site_name\" content=\"Maldives Business Times\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mvbiztimes\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-19T14:09:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-20T14:21:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.17.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1066\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mohamed Reehaan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mvbiztimes\" \/>\n<meta name=\"twitter:site\" content=\"@mvbiztimes\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mohamed Reehaan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/mbt.mv\/?p=16958#article\",\"isPartOf\":{\"@id\":\"https:\/\/mbt.mv\/?p=16958\"},\"author\":{\"name\":\"Mohamed Reehaan\",\"@id\":\"https:\/\/mbt.mv\/#\/schema\/person\/a0eedc1134716e7c8e4da095494670c2\"},\"headline\":\"STO Launches One Day More Breakfast Range in the Maldives\",\"datePublished\":\"2026-04-19T14:09:15+00:00\",\"dateModified\":\"2026-04-20T14:21:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/mbt.mv\/?p=16958\"},\"wordCount\":375,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/mbt.mv\/#organization\"},\"image\":{\"@id\":\"https:\/\/mbt.mv\/?p=16958#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mbt.mv\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-19-at-14.38.17.jpeg\",\"keywords\":[\"Business and Commerce\",\"health and fitness\",\"Health Promotion\",\"State Trading Organization\",\"STO\",\"STO General Trading\",\"STO People's Choice\"],\"articleSection\":[\"BUSINESS\",\"Health\",\"Latest News\",\"Local News\",\"TOP STORIES - 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