Maldives Marketing and Public Relations Corporation (MMPRC) is showcasing the Maldivian tourism industry at one of the largest MICE fairs targeting European market – IMEX Frankfurt 2022.
At the event, MMPRC along with industry partners are promoting the island nation, and how it “seamlessly merges business with leisure.” The event started off on 31st May, Tuesday and will run until 02nd June, Thursday.
IMEX is the largest MICE fair held in Germany which targets businesses from Europe looking for new and exciting venues, and ways to host meetings and events.
Reportedly the 2022 edition of the IMEX has attracted more than 4,900 trade professionals with decision-making authority, and close to 3,900 hosted buyers will present at the event.
MMPRC is taking part in the event along with 9 industry partners to market the “unique MICE venues, opportunities available” in the Maldives, with a prime focus on German as well as the European markets.