Visit Maldives, the tourism promotional wing of Maldives Marketing and Public Relations Corporation (MMPRC) collaborates with one of Japan’s top travel social media platforms for destination marketing efforts.
Recently, it was confirmed by Ministry of Tourism that Visit Maldives partnered up with Tabi Muse in a bid to make the island nation as one of the “top of the mind destination” to the Japanese tourism market.
Moreover, the destination promotion efforts will reportedly improve engagements with tourists.
Furthermore, the live-session proved a means to increase the brand awareness and destination visibility in the Japanese tourist market. The live session included information session on safety measures at various Maldivian properties, travel guidelines and experiences in the island nation.
Visit Maldives ran a 30-minute live session broadcast through Tabi Muse on 25th August 2021, in their efforts to increase interactions from potential Japanese tourists.