The Maldives Marketing and Public Relations Corporation (MMPRC/ Visit Maldives) on Tuesday announced that Bollywood actress Katrina Kaif, a renowned lifestyle and fitness icon, has been appointed as the Global Brand Ambassador for the Maldives.
This collaboration comes hot in the heels of Visit Maldives’ special Summer Sale Campaign, designed to entice more travelers to discover the breathtaking natural beauty of the Maldives.
Katrina Kaif, one of the most recognizable faces from the Indian movie industry, is a globally recognized celebrity, a distinguished performer and an award-winning entrepreneur whose influence spans industries and continents. With an acclaimed portfolio of blockbuster movies and many prestigious accolades, her contributions to Indian cinema are prolific. Beyond her on-screen success, Katrina has demonstrated that she has exceptional entrepreneurial acumen.
“The Maldives represents the pinnacle of luxury and natural beauty – a place where elegance meets tranquility. I’m honored to be chosen as the face of the Sunny Side of Life. This collaboration is about bringing the finest travel experiences to global audiences, and I’m excited to help people around the world discover the unique charm and world-class offerings of this extraordinary destination,” the newly appointed Global Brand Ambassador of Sunny Side of Life said.
“We are thrilled to welcome Katrina as our Global Brand Ambassador,” said Ibrahim Shiuree, the CEO and Managing Director of MMPRC.
“Her vibrant personality and strong connection with audiences worldwide make her a perfect representative for the Sunny Side of Life, the World’s Leading Destination for the past 5 consecutive years, especially as we start our Summer Sale push in key markets around the world.”