Maldives Marketing and Public Relations Corporation (MMPRC) is promoting the island nation at the MILT Congress 2022.
Held at the JW Marriott Mumbai, Juhu the MICE India & Luxury Travel (MILT) Congress which kicked off on Wednesday, 13th July will lasting until Thursday, 14th July is regarded as one of the largest MICE related tourism events in India.
Informing about the event, MMPRC stated that the MILT Congress was the “perfect opportunity for potential destinations and tourism service providers to market their products to India.”
The South Asian giant reportedly has a USD93 billion outbound business travel market and a USD45 billion outbound tourism market.
Over the recent years, MILT Congress has gained a notable reputation for being the most appropriate “playground” for carefully vetted Indian MICE buyers and international suppliers.
Some of the major attendees to the event include corporate travel decision makers, potential investors, top outbound Indian travel agencies, film production houses and destination wedding planners.
Moreover, MMPRC’s participation in the event aims to push two of its major marketing objectives; one, to boost one of the island nation’s most recent destination promotion endeavors; the “Redefining MICE” campaign, and two, to maintain the destination presence and popularity momentum in the Indian market.