Author: Mohamed Reehaan

It was reported by international news agencies that a luxury yacht “belonging to a US-sanctioned Russian billionaire reached” the Maldives on Tuesday, 01st March 2022. Meanwhile, it was reported by both international and local news outlets that more Russian-owned boats were heading to the island nation seeking a safe haven from possible asset seizures. Reports also attest that multiple international sanctions have been imposed on Russia in the wake of its invasion of neighboring Ukraine. The situation has raised the stakes for businessmen allied with Russian President Vladimir Putin, who are currently facing international scrutiny and possible blockades on their…

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State Trading Organization (STO) on 01st March, announced their Wholesale Promotion. According to the largest state-owned enterprise in the Maldives, the promotion will run until the end of April. Moreover, the wholesale promotion will proceed at STO’s Wholesale Center. Customers making purchases above MVR1,000 will receive lucky-draw coupons, while weekly lucky draw winners will receive gift vouchers up to MVR1,500. In addition to this, three lucky winners will receive the grand prize of cargo pickups according to STO. The wholesale promotion, which will proceed in parallel with “STO Ramadan Bazaar” is ideally focused on customers making bulk or wholesale purchases.

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Maldives Marketing and Public Relations Corporation (MMPRC) has teamed up with Kuoni UK for a new destination promotion campaign targeting the UK market. The campaign which kicked off on Monday, 28th February 2022, will last for one month while the partners aim to promote the Maldives as the “ideal travel destination that caters to the needs and wants of travelers in the era of the new normal.” Under the campaign, Maldives will be marketed as a safe haven destination for tourists, while the unique experiences of the island nation will be showcased as well. MMPRC in partnership with Kuoni UK…

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Maldives Marketing and Public Relations Corporation (MMPRC) has launched a new destination marketing campaign in partnership with FTI, targeting the German market. The new campaign, launched in late February will run for one month while MMPRC has teamed up with one of the most prominent tour operators in Europe. The partners will promote the Maldives as a leading “safe haven” destination and aims to thereby, assist the increment in tourist arrivals from the German market. FTI will boost the Maldives’ brand presence in the market and increase brand awareness by showcasing “unique products and experiences available to holidaymakers in the…

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The Maldives Virtual Tour Expo (MVT Expo), a virtual consumer travel fair on maldivesvirtualtour.com has been scheduled for July 2022. The virtual travel fair will offer “unbeatable holiday” packages across the Maldives for one month, and will officially kick off on 01st July lasting until 31st of the month. Moreover, it has been reported that the virtual consumer travel fair is going to be the “largest virtual fair of the Maldives” approximately reaching over 10 million travelers across the globe. The virtual expo will feature over 1,000 virtual tours from 50 different islands across the Maldives. Throughout the expo, Maldives…

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Bank of Maldives (BML) on Monday, 28th February 2022, reported on opening a new self-service banking ATM center in Raa atoll Maduvvari. The new service introduction comes as part of the bank’s strategy to expand banking services to support local communities. The self-service banking ATM center will provide cash withdrawal, deposit, and transfer services to individuals and businesses on a 24-hour basis. Currently, the atoll has two branches with self-service banking facilities in Ungoofaaru and Meedhoo. In addition to this, self-service banking centers have been established in the islands of Alifushi, Dhuvaafaru, and now Maduvvari. Speaking about the bank’s expansion,…

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Bank of Maldives (BML) has opened a new Housing Grant initiative as part of the series of twelve high-impact monthly community initiatives to celebrate the bank’s 40th anniversary slated for November 2022. Under the new CSR initiative, the national bank of the island nation will build and fully furnish houses of at least three vulnerable families selected across the country. Commenting about the bank’s new initiative, its Chief Executive and Managing Director Mr. Tim Sawyer said, “The initiative announced today aims to help the most vulnerable families in our communities by providing a safe and healthy environment to live in.…

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State Electric Company Limited (STELCO) has launched its Powerhouse Managers’ Development Program. The utility provider on Sunday, 27th February, noted that the program falls in line with the corporation’s strategies of improving performances of its various powerhouse units in the country, as well as improving its service infrastructure. The program was officiated by the Maldives Minister of Environment, Climate Change and Technology Ms. Aminath Shauna. Under the program, managers working in the powerhouse outlets of 30 local islands will participate in a 7-day workshop focused on capacity and professional development. Moreover, it was reported by STELCO that the program focuses…

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Maldives Marketing and Public Relations Corporation (MMPRC) has reportedly signed with Seera Group, a Middle Eastern travel services firm, for a new marketing campaign. The agreement made with Almosafer, Seera Group’s flagship consumer travel brand aims to promote the island nation as a safe haven, ready to welcome travelers from Saudi Arabia and the Middle Eastern markets. Moreover, the campaign aims to maintain destination presence and traveler engagement by sharing the latest travel updates, information, and guidelines of the Maldives to potential travelers as well as encouraging them to book holidays. According to MMPRC, they hope the campaign activities will…

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State Electric Company Limited (STELCO) has announced a special children’s eve on 25th February 2022, Friday. The special evening catered to the children is part of the utility provider’s “Save Energy” campaign initiative to raise public awareness on hiking electricity usage amid the sunny season. Moreover, the campaign, officially launched on 13th February 2022 aims to educate the masses on energy-saving methods and proper utilization of appliances during the sunny season. The special “Kids Evening” event is scheduled from 16:30hrs until 18:30hrs at the Central Park venue of Hulhumale’. In addition to this, STELCO announced several fun activities for the…

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